Richmond – Stony Point, Virginia

Richmond – Stony Point Address
9030 Stony Point Parkway
Suites 390 and 450
Richmond, Virginia 23235
Office Hours
Monday–Friday:
7:30 a.m.–3:30 p.m.
804-500-9999
804-323-9979
Monitoring Hours
Saturday-Sunday:
8–10 a.m.
Monday–Friday:
Available at the Henrico Doctors' location 7:30 - 10:30 a.m.
Schedule Appointment or 1-888-761-1967

For emergencies after hours, please call 1-804-257-5202 or the local number at 804-500-9999.

Richmond – Stony Point, Virginia

Patient Testimonial
We could not have asked for a better doctor than Dr. Shah to help us start a family. He genuinely wanted to help us and you can tell that he loves what he does.

Dr. Johnston communicates effectively with her patients, even calling them herself at home if questions arise.

We were trying for over 5 years to get pregnant, with Dr Tidey’s help we now have a 2 year old.

I remember the first ultrasound that I had to determine how my baby was doing. Dr. Edelstein and his nurse just giggled and said, ‘It’s twins!’. They are now seven and in first grade, losing teeth, playing sports, and being happy!! Thanks again!!!

Dr. Shah is an amazing doctor and his bedside manner is beyond compare.

I had setbacks all along but Dr. Johnston always had a new idea. She was always willing to talk about any questions or concerns.

Dr. Tidey is a compassionate, highly intelligent, highly skilled physician and I would recommend him to anyone having fertility issues.

If it wasn’t for Dr. Edelstein’s help, I probably would not have been blessed with this current pregnancy.

About our Richmond – Stony Point fertility center

Formerly known as Virginia Fertility Associates, SGF Richmond offers patients living and working in the Richmond, Virginia area access to advanced fertility treatment. Our Stony Point office is located at 9030 Stony Point Parkway and is open 5 days a week. Our expert physicians, along with their highly trained medical staff, provide personal and compassionate fertility care in a warm and welcoming environment. 

SGF Richmond significantly expanded its foothold in the region in 2018 after joining forces with Virginia Fertility Associates and VAIVF & Andrology Center, becoming the largest IVF practice in Greater Richmond, offering high quality reproductive healthcare that embodies a consistent, personalized, patient-centered philosophy. SGF Richmond offers well over 30 years of experience in helping individuals and couples start or expand their families with high success rates and a patient-care approach that has been widely recognized.

What is IVF?

In vitro fertilization (IVF) is a procedure in which a physician will remove one or more eggs from the ovaries that are then fertilized by sperm inside the embryology laboratory. IVF is the most successful treatment you can do using your own eggs and sperm (or donor sperm). IVF has become mainstream and widely accepted, and continues to grow due to significant technological advances.

Why Shady Grove Fertility

  • #1 physician practice for reproductive care by Castle Connolly, 2024
  • Over 100,000 babies born
  • Internationally renowned Donor Egg Program, the largest in the nation. All donors are fully screened and ready to cycle.
  • Among the top 5 egg freezing programs in the U.S.
  • 100% refund guarantee options for IVF and donor egg
  • 96% of patients say they would refer a friend

Insurance

Accepted insurance

Approximately 70 percent of our patients have some coverage for infertility treatment and 90 percent have coverage for their initial consultation. Below is a list of insurance networks accepted by Shady Grove Fertility in Richmond, Norfolk and Roanoke.
  • Aetna, SGF is designated an Aetna Institute of Excellence™
  • Anthem Blue Cross Blue Shield of Virginia
  • Anthem Healthkeepers
  • Cigna
  • GEHA
  • Optima
  • United Healthcare (excludes Navigate & Compass)
  • United Medical Resources
  • VA Community Care Network
Our Richmond and Norfolk locations accept the insurance plans listed here for covered services, however, each office and lab differs in what services may be considered out of network. You may have benefits even for services that are considered out of network. We also offer a wide variety of innovative financial programs regardless of insurance coverage, including a refund guarantee program. Following your initial visit, our financial team will assist you in evaluating your benefits and our programs to find the best option for you.

SGF’s accepted fertility networks

SGF also partners with several fertility networks or third-party administrators as well as companies/employers who offer additional fertility benefits, negotiate preferred service rates, and process claims on behalf of their employees as an employee benefit.
To determine your eligibility, please review our network participation list below. Some infertility networks may require patients to enroll directly with their organization before seeking treatment as a condition of eligibility. For more information on SGF’s third-party administrators, please contact your SGF Financial Counselor or ask your HR Department for the best way to contact them.
  • Carrot
  • Maven Clinic
  • Progyny
  • Optum, SGF Richmond is designated an Optum Center of Excellence™
  • Mantech
  • Stork Club

IVF Advantage

Shady Grove Fertility’s new IVF Advantage program was designed to help make treatment more affordable for Virginians living in the Richmond, Roanoke, and Hampton Roads metro regions. IVF Advantage allows individuals and families earning up to $150,000 the ability to access a significant discount on treatment.  

Eligible patients must have proof of residency in Virginia within 85 miles of one of four Virginia locations: Henrico, Stony Point, Roanoke, or Norfolk. 

Learn more about IVF Advantage

Directions

  1. Reserved patient parking spaces are located at the back of the building.

  1. Once across the bridge, take the 2nd Stony Point Parkway exit
  2. Turn left at the stop light, go to the end of the road, and turn left
  3. 9030 Stony Point Parkway is the building to the left when you get to the top of the hill

  1. Take I-95 to Powhite Parkway
  2. Take Powhite Parkway to Chippenham Parkway North (Route 150 N)
  3. Take the Stony Point Parkway exit to stop light at the bottom of the hill
  4. Turn left, go to the end of the road, and turn left
  5. 9030 Stony Point Parkway is the building to the left when you get to the top of the hill

Public events & seminars

View All Events

Webinar

Fertility 101: What to Expect Webinar + Q&A
March 26, 2024

Online | 2:00 p.m. ET

Seminar

Norfolk, VA | In-Person Seminar
March 26, 2024

View All Events

2024 Shady Grove Fertility

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